Who buys Hot English magazine and why?
Hot English magazine readers can be divided into 2 groups:
• Teachers of English
• Students of English
Teachers love to use the magazine in class because it's fun, up-to-date and interesting. Every month there’s something new and exciting for their students, so it really motivates students to learn more.
Students love the magazine because it's so different to what they are used to. They read about different topics every month and learn lots of useful English at the same time without even realising it!
As the magazine is graded we appeal to a wide range of student levels, from Pre-Intermediate all the way to Advanced. Short texts and lots of imagery help people with lower levels enjoy the magazine; whilst people with a higher level can learn lots of useful words and expressions that they’d probably only pick up if they were living in an English-speaking country.
Non-native English speakers buy the magazine for the following reasons:
• They love to travel outside of their country and use Hot English to improve their social English, listening skills and range of vocabulary and expressions. Regular use of Hot English allows those travelling abroad to get the most out of their trips, allowing them to really enjoy the experience and have fun with the language.
• They are studying at an English academy, college, university or for an official exam, such as the First certificate, TOEIC or IAELTS and need top quality graded readings, listenings and study material in order to successfully pass their exam and progress.
• They use English at work, on business trips and conferences. They see that Hot English gives them the well-rounded English they need to develop business relationships and in order to feel comfortable in any given situation. They know that successful communication in English means promotion, bonuses and salary increases.
• They love learning English. We are sure all our readers enjoy the magazine unique appeal but there are those who use it purely for that: they speak English but want to maintain their level with fresh material every month. And as it’s so much fun to read, they’ll use it month after month.
Do you fit into any of these categories? If you do, why not try Hot English magazine this month and discover all the great benefits it can give you.